Design that
converts.
9 years in SaaS and Fintech. The work that converts: onboarding flows, KYC, and pricing pages. Most of the real work is under NDA.
Teams I've helped shape
Selected roles and engagements
Studio, consulting,
and in-house work.
Vellumwire is an active studio. Consulting and in-house work runs alongside it.
Senior Product Designer
StudioVellumwire · Remote
- Senior Product Designer leading SaaS and fintech work across onboarding, pricing, checkout, and design systems for international clients.
- Redesigned pricing and checkout flows for a fintech client, increasing conversion rate by 6%.
- Built and documented Figma-based design systems with tokens and component-ready assets for engineering handoff.
Senior Product Designer
In-houseMedMe Saude · Remote
- Built product design for an on-demand home healthcare platform from scratch — scheduling logic, identity verification, escrow payment, and a three-sided accountability system.
- Projected 35% improvement in checkout conversion through form reduction from 20+ to 12–14 fields with progressive disclosure, based on Baymard benchmarks.
- Designed a responsive design system for clinical dashboards and medical workflows across web and mobile.
Product Designer
In-houseInstivo · Remote
- Designed retail software and internal business tools for a large-scale retail operation.
- Standardized interaction patterns and scaled the company design system working directly with engineering teams.
Product Designer
In-houseNineblocks · Remote
- Designed conversion-focused landing pages and product screens for web and mobile fan token and NFT platforms.
- Created 2D illustration and iconography for product identity and marketing.
UI/UX Designer
In-houseVega I.T. · Remote
- Designed interfaces for hospitality tech — booking portals and internal management tools.
- Delivered UI layouts, interaction states, and responsive web apps.
UX/UI Designer
In-houseEnsight · On-site
- Designed SaaS platforms and digital products for B2B clients in agile sprints, from discovery and wireframing to high-fidelity handoffs.
- Delivered UI components and specs for the Meaple ecosystem, including QuaQ and Facto.
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01 UX Research & Strategy
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02 Interface Design
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03 Design Systems
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04 Brand Identity
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05 2D / Illustration
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06 Motion & Interaction
What I Do
Research, systems,
interfaces,
identity.
From the first research session to final dev handoff, across strategy, UI, systems, brand, illustration, and motion.
01: Research & Strategy
The brief
before the
wireframe.
02: Interface Design
Designed for
handoff, not
presentations.
03: Design Systems
Tokenized,
documented,
team-ready.
04: Brand Identity
Name, mark,
guidelines,
system.
05: Illustration
Custom visual
language for
the product.
06: Motion
Motion that
clarifies,
not decorates.
Selected work
Case studies.
Let's talk
Got a project?
Let's make it work.