Dhiego Cristofolini

Senior Product Designer

7+ years designing B2B and B2B2C SaaS. Conversion-driven UX, design systems and complex product flows, from research to production-ready UI.

Open to Senior Product Designer roles · Remote

Hello,
I'm Dhiego

Product Designer with 7+ years on SaaS, healthtech and B2B products, and enough front-end to build some of them myself. Most of my work is design token architecture, and turning business rules and regulated flows (identity checks, payments held until a service is done) into screens people can get through.

Dhiego Cristofolini
Senior Product Designer
7

YEARS OF
PRODUCT DESIGN

Dhiego looking down at his phone, yellow duotone portrait

What they say about me.

"Dhiego's work was exceptional from research all the way to visual design. He understood the product, not just the screens, and his illustrations fit every app we built, in whatever style it needed."

Bruno Vencato
- Bruno Vencato, CEO at Meaple, formerly Ensight

"Dhiego is a designer well above the curve. He delivered fast and always thought outside the box to bring the best solution to the table."

Leonardo Volpato
- Leonardo Volpato, Senior Designer at Instivo

Companies

Companies I've worked with

MedMe Saúde
MedMe Saúde

Senior Product Designer

Play9
Play9

Web design & 2D art

Selo H
Selo H

Landing page & form flow redesign

seloh.org
ABGI
ABGI

WordPress site, end to end

Instivo
Instivo

Product Designer

Nineblocks
Nineblocks

Product Designer

Vega I.T.
Vega I.T.

UI/UX Designer

Ensight
Ensight

Product Designer

Meaple
Meaple

Product design, research to MVP

meaple.com.br
Facto
Facto

Product design, research to MVP

CEBRAC
CEBRAC

Teacher & graphic designer

Lovefit
Lovefit

Branding & marketing

Insights

Latest articles

Five amber glass slabs stacked square, with a sixth lying apart on the same surface

Design Systems · 4 min

The five-layer token architecture I use, why the component layer is usually one too many, and the two rules that decide where a design system should stop.

Macro photograph of a single amber glass bead threaded on a wire, with a blurred row of identical beads receding behind it

Design Systems · 9 min

Where hardcoded hex and pixel values hide in a codebase with a token file, the grep commands that find them, and how to make the audit a permanent gate.

Macro photograph of a keyboard's Tab key lit in warm amber, isolated against the dark surrounding keys

Accessibility · 9 min

Tab order, focus indicators, focus inside modals, and the skip link, explained with the real WCAG criteria, plus a two-minute test any designer can run.

Macro photograph of two sheets of red and green colored gel film curling over each other

Accessibility · 8 min

The real taxonomy of color vision deficiency, why red/green pairs collapse first, the second-channel rule, and how to audit for color-only failures.

Macro photograph of raised braille-like dots embossed on a dark surface, each catching a warm amber highlight

Accessibility · 8 min

ARIA roles, states, and properties explained for product designers: the first rule of ARIA, the patterns you'll touch, and how to document it for devs.

Macro photograph of a curved sheet of paper transitioning from pale warm gray to near-black along a diagonal light gradient

Accessibility · 9 min

WCAG's three conformance levels, how contrast ratio is calculated, and where AAA is the true minimum, including the disabled button state most get wrong.

Macro photograph of a single dark keycap casting a long shadow across a concrete surface

Accessibility · 10 min

94.8% of homepages fail accessibility checks every year. Six error categories cause 96% of failures, all decided before a line of code is written.