Senior UI/UX designer focused on B2B SaaS and fintech. I help product teams design pricing pages, dashboards and dark-mode friendly interfaces with a clear focus on activation and conversion.
I help B2B SaaS and fintech teams design dashboards, pricing pages and product flows that are clear, fast and conversion-focused. Over the last 8+ years I’ve worked on admin panels, analytics tools and marketing surfaces with a strong focus on dark-mode, hierarchy and real-world constraints.
Most of my work happens inside Figma: clarifying requirements, mapping flows, iterating on interaction patterns and handing over dev-ready design systems that teams can actually maintain. I usually join as a flexible partner — from auditing existing UX to shipping end-to-end product experiences.
HOW I WORK
We start with a quick deep dive into product, market and constraints: funnels, metrics, tech limits and roadmap pressure. The goal is to clarify what problem we are really solving and what “good” looks like for your team.
Then I map key journeys, remove friction and organize information. You get flows, low / mid–fidelity frames and clear UX rationales, so product, design and stakeholders stay aligned instead of debating pixels.
Finally, I translate decisions into clean, dark-mode friendly UI, reusable components and specs. Everything is delivered in organized files (Figma / Penpot) so your team can ship faster and safely iterate later.
SERVICES
I design end-to-end product experiences for SaaS and fintech from user flows and wireframes to high-fidelity interfaces that feel fast, clear and conversion-focused.
I build scalable design systems in Figma and Penpot, from foundations and components to usage guidelines that keep teams aligned, reduce UI debt and make shipping new features faster.
I create illustrations for onboarding, empty states and marketing pages that support the product story, strengthen the brand and stay consistent with the interface.
I review existing products and flows, highlight friction points and propose practical UX improvements focused on activation, conversion and retention.
Selected clients